looks from fall 08, spring 09, fall 09 (from left to right)
I wouldn't say that I'll shed a tear, it's not Chloe or YSL. God forbid! But Phi was a line, one that I admired and soon it'll be no more. The Spring 2010 collection will be it's last.
Phi CEO, Julia Hansen reported:
“It’s just very difficult to look forward with confidence against the opportunity in that market,” she said. “The realization is that for a smaller brand, it’s going to be a very challenging time even beyond 2010.”
Maybe we can rejoice over the sample/warehouse sale that will be coming up!
[Tuesday, December 22, 2009 | 2 comments ]