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O.M.O Writes, the creative online outlet of fashion writer Samantha Smikle, was created in the Summer of 2007 as a written timestamp for her trend-spotting quips. The self-proclaimed spotter of the rise of noir nail polish, top knots and skinny jeans, Samantha is always alert to what's new.

An exploration of style news, influential editorials, and art icons that define the moment's trends, O.M.O Writes is delivered via a savvy point of view and scratches below the surface of fashion. With mentions from Essence Magazine and WWD, O.M.O. Writes stands as a hub for all that is fun and fresh, inspiring her readers with vibrant imagery and style reporting.


After graduating from Boston University with a focus in print journalism, Samantha sharpened her reporting chops at magazines such as Fader, Interview and 'Sup, before creating her own source for fashion news, O.M.O. Writes.

Moved to create for the very industry she reported on, Samantha also began designing jewelry. Her line, TNEMNRODA is carried in Lower East Side-based boutique, Blake Scotland.

Samantha has been deemed by style influentials as having "an intuitive sense for fashion, a keen eye for style and a walk to the beat of my her own drum."

O.M.O Writes is accepting collab opportunities and pitches. For inquiries or advertising details, please contact samantha.smikle@gmail.com